A purpose led and performance driven business growth specialist, delivering executive coaching and mentoring and strategic planning consultancy since 2009. What clients say about me, what they achieve and how this makes them feel is all that matters.
My reputation is everything.
It enables me to do what I love, every day.
Our initial meeting is where you talk, and I listen to learn. I’m keen to learn about you, your people and your business, its culture, and objectives—assessing the present and your future aspirations.
Utilising my expertise in Coaching, Mentoring, Facilitation and Strategic Planning Consultancy, I challenge current thinking to optimise business processes and team performance and align it with your business growth goals. The work I do has clear milestones to deliver tangible and measurable impact.
Clients are drawn to my approachable style, genuine empathy, and steadfast commitment to delivering impactful results.
I’m no stranger to high growth. Well thought out strategy and planning can help you refine processes, maximise efficiency, identify new opportunities and achieve a sustained competitive advantage. You’ll also eliminate wasted resources.
Creating a system for communication across your business will be key to staying on track, ensuring ownership, and facilitating an open culture. I’ll support you to develop a system that is easy to work with and embraces your existing infrastructure.
I’ll ensure you create an integrated strategy and plan that your team can execute, and I’ll stay with you to ensure your objectives are met, sustained, and further developed.
I work with individuals to help them uncover what truly motivates them and how to harness that motivation effectively in the workplace.
As an accredited practitioner of DISC behavioural profiling and Emotional Intelligence (EQ), I draw on well-established coaching methodologies and proven tools to support people in developing their innate strengths and creating a meaningful, positive impact.
Taking time and space to think is not a luxury—it’s essential for creating change and charting a clear path forward.
Often, it involves identifying what might be holding someone back. The aim could be to improve communication, navigate challenging situations, or strengthen meaningful connections with others.
Working with someone external can be particularly valuable—it offers a fresh perspective, free from preconceived ideas or the pressure of hearing only what you want to hear. This independent viewpoint can be key in developing ideas, shaping strategies, and planning effective action.
There’s no one-size-fits-all approach to coaching and mentoring. I’ll work with you to understand your goals and objectives, tailoring the experience to suit your specific needs.
As long as the goal delivers real and measurable value, we’ll have a shared purpose to work towards.
1-to-1 and small group coaching and mentoring programmes include:
I also work with business leaders to develop company culture and ensure they retain the best people who reflect their values and aims as an organisation. Facilitation can be useful tool to achieve objectives in a way that involves and respects all contributions, builds ownership, and releases the potential of the group and its members. Facilitation can be used in a range of ways including:
After a career of almost 15 years in agency and client-side sales and marketing roles I’m also called on to help businesses raise their profile within their sector both on and offline.
Through a programme of innovation and strategic planning the companies I work with improve levels of business acquisition and retention.
Brand Development
A powerful brand can turbo charge growth. Your brand identity represents how your organisation wants to be perceived, what your company stands for and, most importantly, it implies a promise. An effective brand should demonstrate your value proposition and when implemented well ensures consistency and saves time and money when developing materials. I’ll work with you to develop a brand and identity that positions you as a company that people want to do business with.
Lead Generation
A strategic lead generation plan, coupled with qualified data, creativity, and a robust sales process, will yields results. An online strategy is both precise and measurable, and consistently proves to be a flexible and effective tool for generating sales leads. I’ll ensure you develop a lead generation strategy that brings in relevant sales enquiries from your target market.
Customer Relationship Management
Acquiring new customers costs four times more than retaining existing ones. An effective CRM strategy improves repeat business, reduces churn, boosts referrals, cuts costs, and maximises cross-selling and upselling. I’ll ensure you create a CRM strategy aligned with your business growth goals.
Marketing Management
Developing existing resource and hiring new team members can supercharge growth. Business leaders and sales and marketing professionals can tap into my sales and marketing leadership and management experience to:
As a non-executive director I bring impartial and objective insight, exercise independent judgement and promote the success of the company without conflict of interest.
As ‘an outsider’ I will have a clearer or wider view of external factors affecting the Company and its business environment than the main board.
When selecting a non-executive director, the right personality and culture fit are essential. As a strong non-exec I am used to provide impartial oversight on decisions being taken by the Board (or founder) and draw on my vast experience as a coach and advisor to provide constructive challenge.
My impartiality guarantees I provide an objective viewpoint on your business and work with you and your team to deliver measurable, sustainable results.
I know how it feels to be completely invested in something you’ve created, or had a significant role in developing, and what it takes to build a sustainable business.
I use proven tools and techniques to help people grow companies while ensuring they achieve their personal and professional goals.
Across a range of sectors including engineering, professional services, leisure, technology and manufacturing.
The turnover of my smallest (and arguably most fierce) client
The turnover of my largest client with a plan to be management owned
I limit my engagements to one client per sector and I maintain confidentiality through a Non-Disclosure Agreement.
Having worked with Caroline previously in 2013, I was confident her insight and support would be valuable during a critical phase of growth and change at EGE. Over the past two years, she has worked closely with our team and stakeholders, helping shape our strategic thinking, governance, and operational structure.
Caroline brings a very refreshing can do attitude to developing marketing strategy. She is also capable of picking up the key nuances of a niche industry, product, and service rapidly.
I worked closely with Caroline regarding the planning of marketing activities in the USA. Caroline proved that she is an experienced and accomplished marketer and she was a great asset in both the process as well as making sure we reached our goals.
To completely understand our business Caroline probed deeply, with a fresh perspective and encouraged us to do the same. By reacting to those observations and insight, our methods of business have undergone a metamorphosis and we are reaping the reward. After only a few months of Caroline’s expertise we are realising; higher enquiry, increased turnover and have an unprecedented pipeline of business.
Caroline consulted on a brief to refine our strategic priorities. The project was completed in a highly professional way with strong outputs which have led to several strategic changes in the business. In her time with us, Caroline encountered, and handled, numerous strongly opposing views from senior managers and shareholders, which did not deter her in her completion of the brief.
Caroline is a breath of fresh air in a world of clutter and cheap chatter. She quickly identifies customer requirements, offering an intuitive and insightful contribution with the sole objective of hitting the bottom-line. Personable, constructively challenging and with a very engaging style. If your company is seeking a competitive advantage and wishes to stay ahead of the competition, engage Caroline.
Caroline can analyse a business and very accurately decide where it can improve and where improvement will deliver real value. I’ve worked with several business and marketing coaches and mentors in the past and, in all honesty, have never really found one that can deliver measurable value to an extent that even approaches Caroline’s work.